BRAND DESIGN
For Bee Cheng Hiang
DESCRIPTION:
BEE CHENG HIANG is a brand that deals with Asian-style food, especially Singapore Food. Among its products, sliced dried meat, smoked and baked pork shreds similar to dried meat are the best known and sold.
IDEA:
BEE CHENG HIANG is a local dried meat catering industry in Singapore. This store is 80 years old, but their logo has never been changed. While maintaining the high demands of the product, it should also attract more people in other ways. and this brand does not have slogan and menu.
Bee Cheng Hiang:
Bee Cheng Hiang is a brand that deals with Asian-style food, especially Singapore Food. Among its products, sliced dried meat, smoked and baked pork shreds similar to dried meat are the best known and sold.
New Logo
Slogan
Menu
Bite By Bite
Packaging
Halloween
Mid-Autumn festival
Christmas